Difference between on page and off page optimisation

Difference between on page and off page optimisation

On-Page:
On-Page SEO is the SEO on your actual page or blog. One of the most popular ways that search engines worldwide tend to rank websites is by looking for the prominence and frequency of certain keywords and phrases on various facets of your site, and assigning an appropriate degree of weight accordingly.

Off-Page:
Off-Page SEO is the use of keywords off your site. Search engines use mentions of your site, business name, and keywords used on other places across the web in order to determine your ranking in their results.

On Page SEO- It refers to all activities related to your web page or website. It includes Meta tags, Header tag , Image Alt tag, Interlinking, content density and proximity.

Off Page SEO- It refers to link building. Create backlinks through different activities like Article Submisision, Forum Posting, blog Commenting, Guest Blogging, Classified submission, Local listing.

On page means changes we made inside the html code and website..Off page are optimising outside site to get pagerank via backlinks and site quality.

On page seo means optimizing your website and making changes on title, description, site structure, site content, managing robots.txt etc.

Off page optimization means optimizing your web presence which involves backlink building and social media optimization.