Pogo-Sticking

Hello friends,





What is Pogo-Sticking.....?

Pogo-sticking can occur for a number of reasons but it is important to note that this is not the same thing as having a high bounce rate. A high bounce rate generally means one of two things:

Your webpage is managing to attract exactly the right audience and is satisfying their needs on the landing page; or

Your webpage is somehow attracting exactly the wrong audience and they are leaving your website unsatisfied.

Pogo-sticking refers only to the latter cause of high bounce rates. Depending on the nature of your website, wikis for example, a high bounce rate may be a sign of success but pogo-sticking is never a good thing.